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I used to sell as well, now I pay a commission to someelse to sell for me - just too much work, but here are the things that make a difference, and also how I chose my reseller:
1)Descibe the item very well, and make sure that the item matches the description. By reading the listing it should be clear that you are an expert in the area. People are more likely to buy from someone they trust.
2)Take a good photograph of the item! Even if it's an album that everyone knows what it looks like - a good clear picture will up your sales. If there are two items, people are more likely to buy the one that has a better picture because it reduces the risk that the item is not as described.
3) Follow up with your buyers. Leave positive feedback, track to see if you have repeat buyers and track what they collect. When you have another item that they may want send them an email. This has to be used carefully, you don't want to be seen as sending spam. But if you know what people really are looking for, and the email is something that they would want then you increase the possibility that they will add you to their favorites list. And that's what you're trying to do - get yourself on as many favorites lists as possible.

That's my two cents worth.

ToS

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