Yeah, yeah, yeah...the curse of perfectionism!
OK, here's my latest crack at the Best soft-sell paragraph for AS in InstaMail:
"This winning bid was placed in behalf of the bidder by AuctionSniper. To learn more about how this service may help you win more auctions, go to {website address keyed with AS user's e-mail address as referral}".
Succinct, to the point, soft-sell, yet curiosity-raising!
'til I come up with something better....
Jabbergah
P.S. Hey! Maybe AS should have a contest amongst us snipers to come up with the best AS promotional paragraph for InstaMail! Oh yeah, I already won!