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I use the 'or' option in searches which, when combined with wildcards (that's asterisks for those that don't know) can be pretty powerful...

For example, misspellings. A common one is gauge so I'd search for:
Porsch* (gauge*,guage*)
which looks for:
Porsche Gauge
Porsche Gauges
Porsch Guage
Porsch Guages
plus various other combinations.

After a while you get to know what the "can't spell" brigade are going to do and it can work to your advantage.

Ditto selling - I spend a lot of time designing my ads in HTML (using Dreamweaver) so there's loads of information for the buyer. I also tuck away miss-spelt keywords in the adverts for those that search using incorrectly spelt words! Recently sold a well-described item for £250 whereas the same item, briefly descibed in a couple of lines, was mine for £100.

So use bad spelling to your advantage as a buyer and good spelling and punctuation as a seller.

[don't get me going on apostrophes!]

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